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Privacy Policy

Covalent Media (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and protect your information when you use our website, services, or interact with our advertisements, including those on Meta platforms (Facebook, Instagram), Google, or other digital platforms.

 

By using our website, submitting your information, or engaging our services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following information from you:

A. Personal Information
   •    Full name
   •    Email address
   •    Business name and details
   •    Billing and payment details (processed securely via Razorpay)
 

B. Usage & Technical Data
   •    IP address
   •    Device type, operating system, and browser details
   •    Pages visited and interactions on our website
   •    Ad interactions (clicks, conversions, and engagement through Meta & Google Ads)

C. Communication Data
   •    Any messages, inquiries, or feedback sent via contact forms, email, or chat
   •    Information shared during client onboarding or project discussions

2. How We Use Your Information

Your information is used to:

 

  • Provide creative and marketing services (video production, social media management, etc.)

  • Respond to your inquiries and deliver customer support

  • Process payments and maintain transaction records

  • Improve our website, services, and ad performance

  • Send you updates, offers, or newsletters (only if you consent)

  • Comply with legal and tax obligations

 

We will never sell, rent, or misuse your data for any unrelated purpose.

3. Payment Information (Razorpay Compliance)

We use Razorpay as our trusted payment gateway for secure transactions.

Razorpay may collect and process your payment data, such as

  • Card details

  • UPI or wallet information

  • Billing address

  • All payment information is handled in compliance with PCI-DSS (Payment Card Industry Data Security Standard).

  • Covalent Media does not store or access your card or bank details.

  • For more details, refer to Razorpay’s Privacy Policy.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Enhance website functionality

  • Track ad performance and visitor behavior

  • Personalize content and marketing

You can control cookies through your browser settings. Disabling cookies may affect certain website features.

5. Data Sharing & Disclosure

We may share your data only with:

 

  • Razorpay, for payment processing

  • Authorized third-party service providers for web hosting, email communication, and analytics

  • Advertising platforms (like Meta, Google) to measure and optimize ad campaigns

  • Government or legal authorities, when required by law

 

All partners follow strict data protection agreements.

6. Data Retention

We retain your personal data for as long as necessary:

 

  • To fulfill service obligations

  • For accounting, legal, or compliance purposes

  • Until you withdraw consent (for marketing data)

 

Once retention is no longer required, your data is deleted securely.

7. Your Rights

You have the right to:

 

  • Access the personal data we hold about you

  • Request correction or deletion of your data

  • Withdraw consent for marketing at any time

  • Request details on how your data is being used

 

To exercise these rights, please contact us at jasonroy@covalentmedia.in

8. Data Security

We take strong precautions to protect your information, including:

 

  • SSL encryption for secure transmission

  • Restricted access to authorized personnel only

  • Regular security audits and updates

 

While we take every reasonable measure to safeguard your data, no system is 100% secure. You agree that any information shared is at your own risk within reasonable limits.

9. Advertising & Analytics

  • We use tools like Meta Pixel, Google Analytics, and Razorpay tracking to understand visitor behavior and ad performance.

  • These tools may collect anonymized data to help us improve marketing efficiency and user experience.

  • You can opt out of interest-based advertising through your Meta or Google account settings.

10. Updates to This Policy

  • We may update this policy from time to time. The revised version will be posted on our website with an updated “Last Updated” date. Continued use of our website means you accept those changes.

11. Contact Us

  • If you have any questions or concerns regarding this Privacy Policy, please reach out to us at:

  •  

  • Covalent Media

  • 📍 Hyderabad, Telangana, India

  • ✉️ jasonroy@covalentmedia.in

  • 📞 91+ 9502415182

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